Introduction
Web2Print, also known as remote publishing, is a pre-press process that bridges the gap between online digital content and commercial print production. With this innovative tool, Roche enters a new era in cost-effective publishing and self-service.
web2print.roche.com is a new interactive site for all employees who are responsible for communications and advertising. It will enable you to create Advertisements, Flyers, Posters, Postcards, Promotion Cards, CD/DVD labels, and Indoor Signage.
The Web2Print tool produces a high-resolution PDF file which allows production of the final printed product.
How it works
You can either choose a "ready to go" document (e.g. Image Adverts), or choose pre-defined templates and create your own individual publications. Once that process is complete, you post your document online for PDF production, and also for others to use.
Technical requirements
The Web2Print application runs in your webbrowser - you don't need to install any software to use it.
Requirements for an optimal user experience:
-
screen resolution: 1280 x 1024 pixels (SXGA) or higher
-
a webbrowser with Javascript fully enabled
-
broadband internet connection
|
Advantages
- You have a cost-effective and efficient way of creating and editing documents for publishing.
- You have access to a library of Roche design-compliant online publishing templates.
- You create and approve documents without the need for agency interaction.
- Templates allow you to control the design and help achieve consistency in terms of branding.
- You can store previous documents and amend them for future use.
- All templates can be created in either full colour or black and white.
- Colour specifications in the high-resolution PDF file are translated from RGB to CMYK and guarantee optimum results.
- A personalised back-end and assistance from a graphic designer for all non-standard requirements not supported by the templates, e.g. charts, graphics, picture editing and additional layout styles.
Gold for Roche Web2Print
|
The Roche Web2Print Publishing tool is the winner of the Best of Swiss Web Award 2009 in the category "Business Efficiency".
"Best of Swiss Web" is the most important award for internet and mobile projects in Switzerland.
|
|